VPR Brands, LP operates in the electronic cigarette and personal vaporizer industry in the United States. The company designs, develops, markets, and distributes a line of electronic cigarette e-liquids under the Helium brand name; vaporizers for essential oils, concentrates, and dry herbs, as well as medical use under the HoneyStick brand; and cannabidiol products under the Goldline brand names. It also licenses its intellectual property; and develops private label manufacturing programs. The company sells its products directly, as well as through independent and online distributors, wholesalers, Internet/e-commerce channels, and dispensaries. Soleil Capital Management LLC serves as the general partner for VPR Brands, LP. The company was formerly known as Soleil Capital L.P. and changed its name to VPR Brands, LP in September 2015. VPR Brands, LP was founded in 2004 and is based in Fort Lauderdale, Florida.